ASOM Pod
ASOM Pod
ASOM Pod
EP02: How Do the Best Brands Create Loyalty Within Their Businesses? What about SaaS? Agency
1 hour Posted Jun 13, 2024 at 2:30 pm.
Midlife Crisis and Car Purchases
Baseball Cards and Collectibles
Welcome to the ASOM Pod
Discussing Loyalty in the Digital Age
Brand Loyalty and Consumer Behavior
The Power of Community in Brand Loyalty
Customer Service and Loyalty Programs
BattlBox: Building Loyalty Through Community
Customer Service Stories: Hello Bello and Chewy
Retail Loyalty vs. Digital Experience
The Importance of a Good Product
Founders and Social Media Engagement
Humanizing Brands and Customer Experience
B2B Loyalty: Partner vs. Vendor
Human Connection in Software Support
Subscription Models and Customer Loyalty
Wrapping Up: Final Thoughts on Loyalty
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1:00:55
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Show notes
Loyalty and the Future of SaaS: Engaging Communities in the Digital Age
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In this episode of the ASOM Pod, the hosts Jimmy Kim (CIO and founder of Sendlane) and John Roman (CEO and co-founder of BattlBox), Amer Grozdanic (CEO & Co-Founder of Praella) and Bryan MacDonald (Director of Ecommerce at Oma’s Pride) discuss the evolving concept of loyalty amid personal tales and industry insights. They discuss personal midlife crises, the excitement of acquiring cars and baseball cards, and the critical role of loyalty in the digital age.
The conversation shifts to the future of Software as a Service (SaaS), featuring a lively debate with contrasting viewpoints. The discussion highlights the importance of brand loyalty through community-building, customer experiences, and digital engagement.
The hosts emphasize excellent customer support, and contrast approaches between software companies and e-commerce brands.
The episode includes gratitude for the audience, a discussion on combating scams on digital platforms, and a teaser for the next episode.
Please like, share and subscribe if you enjoyed this video! That’s how we know you like it!
Follow Jimmy Kim at:
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Follow Bryan MacDonald at:
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Follow John Roman at:
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Follow Amer Grozdanic at:
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IG: https://www.instagram.com/@amergrozdanic
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