The prospect of asking for multi-million dollar investment in a cold email to someone you never met is undoubtedly daunting. Do cold emails even work? Believe it or not, but that's how we met one of the most valuable investments in Storm Ventures' portfolio! Even if you do manage to get a warm introduction to a potential investor, principles and techniques outlined in this video will still be very valuable to you. Crafting effective cold emails is not easy, but absolutely doable!  What three elements are critical to include in your cold email? Which service you should never use while sending out cold emails? How to follow-up properly? Listen to the episode to get answers to all these questions - and more!