On this episode of Ask The Experts, Alka talks to Kane Baron about his career at Progressive Property and Progressive Media, the UK's largest podcast training company.
KEY TAKEAWAYS
- 6-7 years ago I worked in a coffee shop and one of our most common regulars was Rob Moore (entrepreneur) and he would talk to me about his company, Progressive Media, and his podcast. I started listening and then I said I was looking for a job, told him I was interested in what he was doing and that I had marketing experience and it all fell into place.
- We’re solely focused on independent creators getting their message out there, we’re not interested in celebrities. It’d be amazing to be the largest independent agency in the world, that’s a big goal. We want to help all our creators with marketing, monetisation and we refine that for them so they don’t have to think about it. We’re currently scaling that to be more global.
- You need a bit of flexibility to do what you need to do day-to-day, but giving creative people the chance to be creative generates the best results and those people enjoy what they’re doing and they might even end up with something they can show off or put on a show reel or something.
- Rob’s named all of his companies Progressive because we never stop, we’re always progressing and innovating – which is why we have an innovation department. It’s really important for any business to not rest on their laurels, you’ve got to keep doing new things because people will soon catch up with you, even if you’ve got a head start.
BEST MOMENTS
'We've doubled in size in the last 12 months, since I took over responsibility for the division.’
‘If you can commit to podcasting day in day out forever then you’re going to be successful. A lot of people give up.’
‘Hiring people that are better than you is really important. Ego can get in the way, but there’s no point hiring someone who is worse at a job than you, you should always be hiring up.’
‘There’s always a new project, a bigger fish, a bigger goal. As much as that can be chaotic, it's also exciting.’
ABOUT THE GUEST
Kane Baron is the Podcast Agency Development Manager at Progressive Property, the UK's largest podcast training company, as well as Podcast Development Manager at Progressive Media, a podcast agency specialising in helping independent creators monetise their message.
ABOUT THE HOST
Alka Sharma is a Real Estate Investor. She has a zest for life, helping her clients gain knowledge and insights into property investing. Alka takes her time to make sure her client’s needs are met.
Alka is an accomplished, professional ballroom dancer having competed both nationally & internationally.
Alka is grateful for all her experiences that have shaped her today as a successful Entrepreneur, Real Estate investor.
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