If have not put ample time into building your personal brand,  you should make it a priority on your business plan.   It can no longer be a “nice to have”.  Those who don’t build personal brand equity and good will, will find it harder to complete.   It is a lot of work, you will not see immediate results but trust me, people will start following you and one day you’ll get the call or direct message:
“Hi, I’ve been following you and was just wondering if you are taking on new clients.  I’ve loved your content and feel like you’d be a good fit for us.”  At that point,  there is no going back.  The challenge will be to get there.  Most will not want to put in the thought and the work but trust me, it will be worth it for you.

Take Flight:  Track Your Flight

You built the business. Somewhere along the way, it started running you.Take Flight Weekly is a weekly coaching session for the advisor who is already at the top of her/his market and knows there is a better way to hold it. Every Sunday at 6 a.m., Jim Miller sits down with a microphone and one idea: build the business so the business builds the life.Jim is a success mentor and life coach to top luxury real estate advisors in over 50 markets across the country, and he leads a brokerage office producing over $2.3 billion in annual sales. Everything he teaches, he built first, starting with rebuilding his own business from the ground up after 2008.Each episode runs 15 to 25 minutes and works on one of the five pillars of Take Flight: vision and standards, habits and routines, CRM and relationship management, standard operating procedures, and personal brand. No panel. No guests. No hype. Just the work.New episodes every Sunday morning.