This week we have Matt Pell, the CEO of Beyond Pulse on the show. Matt talks about how he came into the company and took over the CEO role from the founders, and what changes he made. He discusses why hiring him was such a definitive decision. Matt also talks about the importance of business development and sales. He has a large focus on building trust with Beyond Pulses customers and how to build a strong sales team. Tune in today to learn the key things to implement into your business early on. IN THIS EPISODE:[[[[[[[[[[ KEY TAKEAWAYS:Don’t be afraid of failure, it is part of the process. You don’t want to get to the end of your life having regrets, so go all in and learn from any mistakes so you can keep growing. Building trust with your customers is what keeps them coming back and referring others to you. If you don’t have their trust, you have nothing. Think of selling your product as looking for partners who are going to help you with your product. They’ll give you valuable feedback and help you improve your product. This can make “selling” feel less stressful and overwhelming. BIO:Matt Pell is an experienced Founder with a demonstrated history of working in the internet industry. Skilled in Digital Strategy, Sales, Customer Relationship Management (CRM), Management, and Account Management. Strong professional with a Bachelor of Science focused in Marketing.LINKS MENTIONED:Beyond Pulse WebsiteAsk Brien PodcastThis podcast is sponsored by:LegalStepzProviding the Easiest Way to Handle Legal IssuesLegal Stepz WebsiteAlbany Farms Twisted Noodles Domestically made Ramen Noodleshttps://www.albanyfarms.com/twisted-noodlesPlease contact Produce Your Podcast if you want to increase visibility, leads and sales for your business.