Should you "fire" a really terrible customer? Well, that depends... If that customer happens to be 99% of your business, you have a big problem. But today, James addresses what to do with those customers who won't break your business. You could delegate that customer to another employee. Sometimes that works. You could have a real, honest conversation with that customer, asking them their advice on how you could serve them better. "Help me help you..."   P.S. is now also in paperback.