In this episode, Frauke sits down with the founders of The World Taste & Smell Association, Stephanie Feuer and Mindy Yang, to talk about what they're doing to elevate smell and taste. They share why they started their non-profit and what they hope to achieve. They discuss how the WTSA is designed to be an umbrella group for anosmia patient-advocacy organizations, scientists, researchers, as well as other industries like Culinary and Perfumery. Stephanie and Mindy emphasize the importance of having this organization be one of inclusivity and fostering empathy for everyone on the smell spectrum. They share what activities will be taking place to celebrate taste and smell on and around September 14th, including the #DeliciousForAll Culinary Challenge which they encourage everyone to take part in. Finally, they explain how you can get involved in the celebration of these beautiful senses and help increase their profile in a world dominated by sight and sound.

Visit the WTSA website to learn more about the events happening on, and around, September 14th, World Taste & Smell Day.

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