What have you heard about primary care? That there's "too much paperwork?" Or that you're "too smart" to go into it? Or, paradoxically, that "there's too much to learn"? In the spirit of National Primary Care Week, let's talk about the so-called stigma of primary care, and its effect on med students' career choices. Dr. Wanda Filer, a former president of the American Academy of Family Physicians, addresses the "stigma" head on--and touches on the joy a family physician can find in life-long care of patients.