Sit down with Vasa Martinez, Founder & CEO at Perfy, a new Superfood Soda focused on uncompromisingly great taste, superfood ingredients and pushing the boundaries of consumer expectations in the soda category. In this episode we get into: 

• Vasa’s founder journey and insight that led to bringing Perfy to life
• How Doodles inspired Dr. Perfy (which competes on every level with Dr Pepper, but is way better) 
• What Vasa learned about the Doodle IP restrictions for holders when the team prepared for their launch of Dr Perfy 
• Predictions for the future of consumer loyalty and web3 
• One piece of advice for founders in consumer, web3 and beyond 

Links: 

• https://twitter.com/vasamartinez
• https://twitter.com/drinkperfy
• https://www.instagram.com/drinkperfy/
• https://opensea.io/collection/doodles-official