AdExchanger
AdExchanger
AdExchanger Talks
What Marketers Miss When Their Data Isn't Inclusive
46 minutes Posted Mar 3, 2026 at 3:54 pm.
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Inclusive measurement is more than a nice-to-have, says Charlene Polite Corley, Nielsen's VP of inclusive insights. Because undercounting Black, Hispanic and intersectional audiences isn't just a measurement failure; it's a missed growth opportunity for brands.