In this episode of Ad Chatter, Dan Goldgeier talks with Gary Kroeger about his career experiences from “Saturday Night Live” to working as a Creative Director at an Iowa ad agency. Topics covered include:

• Chicago as a comedy proving ground
• The SNL creative process (and why Larry David struggled there)
• The critical importance of presentation skills, in-person and virtually
• Advertising to, and in, the “heartland” of America
• Why great Creative Directors should seek to “get fired” every day
• How the Democratic party should compete in red states