Account-Based Marketing
Momentum, the B2B Consultancy
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Ep.6 SAP: Setting up a global ABM program
25 minutes
Posted Oct 10, 2019 at 12:20 pm.
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Danny Nail, Senior Director at SAP joins us to discuss setting up a global account-based marketing function and establishing a group-wide centre of excellence.
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Ep.5 Microsoft: Driving growth through change programs
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Ep.7 Finastra: Building operations to create customer value
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