In her TEDxUSU talk, folklorist Lynne McNeill says “When most people think of ‘folklore’ they think of the old, the rural, the rustic. They typically don’t think of the Internet, a technology that, if anything, is commonly judged to be dismantling our culture: destroying our interpersonal skills, squashing our cultural vitality, killing our individual creativity. Surprisingly, however, communications technologies like mobile phones, tablets, and computers have become the locus of a huge expanse of contemporary folk culture. Understanding the nature of folklore helps us identify the positive elements of digital culture.”