#Lockboss Show: How to Handle Price Pushback with Confidence + Panavise 301 Demo & The Door Core with PJ
A customer questions your price. Do you hold firm — or do you fold?
In this episode of the #Lockboss Show & Giveaway, PJ breaks down exactly how to handle that uncomfortable pricing conversation, stay confident in your value, and close the job without cutting your rate. Then we get hands on with two products the community has been requesting — the Panavise 301 bench vise and the Door Core, a straightforward solution for reinforcing hollow doors so your lock installations stay solid and stable every time.
We break down:
- The pricing conversation every locksmith dreads — and how to win it
- Why locksmiths lose jobs by caving on price too quickly
- How to communicate your value clearly and confidently
- Practical strategies for handling price objections in the field
- A full unboxing of the Panavise 301 bench vise and what makes it worth having
- What the Door Core is and the problem it solves
- How to use the Door Core to reinforce hollow doors before installation
- Why proper door prep leads to better, longer lasting lock installs
This episode delivers both the business skills and the hands on knowledge to make you a better, more profitable locksmith.
🛒 Shop everything locksmith at clksupplies.com📱 Download the ideniKey App — the fastest way to identify key blanks on the job🔴 We go LIVE every Tuesday at 4PM PST — hit subscribe so you never miss a show!

