Dr. Gina Anderson, CEO and co-founder of Luma Brighter Learning, and

Marisa Murgatroyd, Founder of Live Your Message, talks about how to get your brand to attract attention.

EXPERT EXCHANGE: You Are Not Your Business. Here’s Why That Matters

It takes audacity to start a company, grit to grow it, and community to survive the ordeal. From the Ground Up features frank and unfiltered conversations—with some of the most successful founders in the world—about navigating the role of the founder, the tips and tricks entrepreneurs need to know to be successful, and the secrets that nobody really tells you before you start a business.