Under the Influence with Terry O'Reilly
Under the Influence with Terry O'Reilly
Apostrophe Podcast Network
S2E09 - Marketing Stunts
26 minutes Posted Mar 3, 2013 at 12:08 am.
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Show notes

This week we look at Marketing Stunts.


Many brands try to get into the Guinness Book Of World Records as a marketing strategy. With that in mind, we’ll talk about how an energy drink staged a record-breaking jump from space, why a giant popsicle stunt melted before it even started, why unsuspecting travelers ended up running through a train station like James Bond, and how Richard Branson pulled off a stunt that drove British Airways crazy.



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