Daytona Schreck, founder of Boho Beauty Bar, sits down with Rinse &amp; Repeat for a raw, unfiltered conversation about what it really takes to build a beauty brand from the ground up.In this episode, we go beyond the highlight reel and into the reality of entrepreneurship — navigating growth, becoming the face of your brand, and figuring it out while everything is evolving in real time.From building a loyal clientele to stepping into leadership, Daytona shares the pressure, pivots, and personal transformation that come with creating something of your own in the beauty industry.If you're a hairstylist, salon owner, or creative building a brand — this episode is for you.

The beauty industry has always sold a polished image—but behind the chair, behind the edits, and behind the scenes lives a story no one’s telling. A much louder, messier, more honest reality. Rinse and Repeat is a space where that reality finally gets the mic. This isn’t a takedown. It’s a tell-all. A platform for the pros who keep the industry moving but rarely get the space to speak freely. Here, the filtered fades. The behind-the-scenes becomes center stage. And the things usually left unsaid get pulled into the light—loud, clear, and completely unbothered.