Not Your Story
Not Your Story
Not Your Story
Jake Karls explains the rise of Mid-Day Squares' chocolate empire - EP 10
45 minutes Posted Nov 20, 2024 at 12:00 pm.
) Intro
) The future of marketing
)The founding story of Mid-Day Squares
) $140 billion chocolate industry, growth in saturated market
) The power of authenticity and vulnerability
) Reality TV Show storytelling, Shark Tank, The Kardashians & Hollywood
) Overcoming burnout
) ‘Therapy saved our partnership’
) There’s no great story without conflict
) Positive momentum & compounding action
) ‘failure is a privilege’
) Does your story evoke emotion?
) Over 50 million organic content views
) Curiosity, how can we be better storytellers?
) The ground game, building true community
) Sam Walton built Walmart by SHOWING UP
) What the hell is a Chief Rainmaker?
) ‘I was a horrible manager’
) Scaling to $100 million
) Advice to listeners overcoming fear
) ‘LinkedIn is a playground for opportunities’
) 'Being myself is my greatest superpower'
) Outro
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45:52
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Show notes
Jake Karls is the co-founder and Chief Rainmaker of Midday Squares, a chocolate brand, that’s shaking up the $140B chocolate industry.
Jake shares how Mid-Day Squares is growing a $100M brand by embracing the power of storytelling, vulnerability, and authenticity, sharing their behind the scenes story of entrepreneurial drama.
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Connect with Jake and Mid-Day Squares:
https://www.instagram.com/jakekarls_/
https://www.linkedin.com/in/jake-karls-653106ba/
https://www.instagram.com/middaysquares/
https://www.tiktok.com/ @middaysquares 
Follow Not Your Story:
https://www.instagram.com/nys_podcast/
https://www.linkedin.com/showcase/not-your-story-nys/
https://www.linkedin.com/in/rory-nolan-a89a1ab5/
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Want to level up your marketing?https://linktr.ee/midnight.marketing