Behind the Craft
Behind the Craft
Peter Yang
Figma's AI Prototyping Tool is Here and...It's a MUST TRY | David Kossnick
43 minutes Posted May 11, 2025 at 1:00 pm.
David is the Head of AI Product at Figma and gave me an exclusive demo of Figma Make, Figma’s new AI prototyping tool. We had a great chat about how Make stands out from other tools and how it works under the hood, including a deep dive on evals.This episode is brought to you by Merge — Merge gives SaaS companies like Ramp and Drata a single API to launch over 200 product integrations fast. Book a meeting via https://www.merge.dev/peteryang and get a $50 Amazon gift card when you attend.Timestamps:
Building the best design-to-prototype tool in the market
Demo: From static image to interactive solar system
3 ways that Make stands out from other prototyping tools
How Make actually works behind the scenes
4 types of evals to improve Make's AI prototypes
How the "Great Bakeoff" transformed the product
The biggest product challenges in building Make
Why prototypes are now the gold standard for design
How Figma learned from its past AI mistakes
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Show notes
David is the Head of AI Product at Figma and gave me an exclusive demo of Figma Make, Figma’s new AI prototyping tool. We had a great chat about how Make stands out from other tools and how it works under the hood, including a deep dive on evals.This episode is brought to you by Merge — Merge gives SaaS companies like Ramp and Drata a single API to launch over 200 product integrations fast. Book a meeting via https://www.merge.dev/peteryang and get a $50 Amazon gift card when you attend.Timestamps:(00:00) Building the best design-to-prototype tool in the market(03:17) Demo: From static image to interactive solar system(06:05) 3 ways that Make stands out from other prototyping tools(12:01) How Make actually works behind the scenes(15:21) 4 types of evals to improve Make's AI prototypes(17:40) How the "Great Bakeoff" transformed the product(23:29) The biggest product challenges in building Make(27:23) Why prototypes are now the gold standard for design(35:07) How Figma learned from its past AI mistakes(40:36) Demo: Drawing apps, games, and more with MakeWhere to find David:LinkedIn: https://www.linkedin.com/in/davidkossnick/Website: https://www.figma.com/make/Get the takeaways: https://creatoreconomy.so/p/figmas-make-ai-prototyping-tool-is-here📌 Subscribe to this channel – more interviews coming soon!