The DTC Podcast
The DTC Podcast
Eric Dyck
Ep 445: C-Suite Replay – 8 Figure Product Launch Schedule with Brandon Horoho Montana Knife Company
44 minutes Posted Oct 7, 2024 at 1:00 pm.
Introduction to Brandon Horoho and Montana Knife Company
Origin Story: Building a Legacy Brand
Overcoming Challenges: From Custom Knives to Mass Production
The Drop Model: Scarcity and Community Engagement
Email Marketing Strategy for Product Drops
Expanding the Business: New Product Lines and Collaborations
Challenges in Paid Advertising and Restricted Industries
Growth Through Partnerships and Collaborations
Manufacturing Limitations and Future Expansion Plans
Nurturing the Community: Social Media and User Engagement
Planning Product Drops and Managing Inventory
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Welcome to DTC Podcast, today we're sharing another talk from C-Suite Mastermind, with friend of the Podcast Brandon Horoho from Montana Knife Co.
Brandon came to C-Suite and blew all our attendees away with this authenticity and story, and showed everyone what it looks like to plan ahead...we're talking 2 years of product launces meticulously planned out so that his team never has any questions about what they need to focus on.
I hope you enjoy it as much as I enjoyed hanging out with Brandon for a few days,
Timestamps:
Hashtags:
#MontanaKnifeCompany #DTC #BrandonHoroho #KnifeDrops #EmailMarketing #Entrepreneurship #HuntingKnives #DirectToConsumer #EcommerceGrowth #SmallBusinessTips #BrandBuilding #ScarcityModel #SEO #DigitalMarketing #MadeInUSA #AmericanManufacturing #BusinessExpansion #ContentStrategy #MarketingStrategy #Collaboration
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