Subscribe to DTC Newsletter - https://dtcnews.link/signupHello and welcome to the DTC Podcast. Today, we're exploring the transformative role of AI in customer experience with two industry experts: Mike de la Cruz, President of iAdvize, and Katie Himes, CX Lead at Payne Glasses.Experience iAdvize Yourself (and Get Yourself a FREE Pair of Glasses) https://www.iadvize.com/DTCIn this episode, we discuss how brands can harness AI to improve customer interactions, drive engagement, and ultimately boost growth. From integrating AI in a way that maintains a human touch to leveraging real-time data for better customer insights, this conversation is packed with actionable strategies for any DTC brand looking to improve its customer experience.Key insights include:How AI can help scale personalized customer interactions.The balance between automation and human touch in customer service.Strategies for using AI-driven data to understand and respond to customer needs.Timestamps:Hashtags:#Ecommerce #AI #Chatbot #CustomerExperience #DTC #DigitalMarketing #ConversionRate #PayneGlasses #iAdvize #AIAssistant #MarketingTrends #Shopify #OnlineShopping #Podcast #DTCpodcast Subscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video