Subscribe to DTC Newsletter - ⁠https://dtcnews.link/signupToday we're talking customer support, with a brand leader who's supported A LOT of customers, potentially the most customers of any DTC apparel brand in the last five years...TRUE CLASSIC, the T-shirt giant who last year reported a quarter of a billion dollars in their first four years..Today Breanna Moreno, Customer Support Maverick and VP of CX at True Classic gives us the breakdown of the system she's built to support the incredibly fast paced growth, while actively turning her division into a profit center. Breanna is a True Classic herself, literally, as she was the company's first official hire beyond the founders, so she's been there for the whole wild ride. Listen and you'll get Breanna's insights on:Support as a Sales Channel for upselling and cross sellingHow to harness support data and interactions to fuel effective marketing and product developmentas well as how and why you should be integrating your support with your customer retention and loyalty programsTopics CoveredCustomer Experience (CX), Customer Support, Business Growth, Brand Loyalty, Professional Background, Corporate America, Work-from-Home, Operational Efficiency, Career Transition, Team Expansion, Human Touch in Business, Internet Connectivity Issues, Women in Business, Economic Downturn Impact, True ClassicTimestampsHashtags:#CustomerExperience #Innovation #ApparelIndustry #TrueClassic #BrandNarrative #InternationalExpansion #Partnerships #CustomSolutions #BrandIdentity #CXLeadershipSubscribe to DTC Newsletter - https://dtcnews.link/signupAdvertise on DTC - https://dtcnews.link/advertiseWork with Pilothouse - https://dtcnews.link/pilothouseFollow us on Instagram & Twitter - @dtcnewsletterWatch this interview on YouTube - https://dtcnews.link/video