The Big Story
The Big Story
AdExchanger
Ad Tech Is Acquiring: On T-Mobile-Vistar and TTD-Sincera
36 minutes Posted Jan 16, 2025 at 10:00 am.
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2025 M&A is off with a bang. T-Mobile bought Vistar Media. The Trade Desk bought Sincera. With a special guest from LUMA Partners, Conor McKenna, we explore the rationale for these ad tech acquisitions.