12 - Very Little Scotch Tape in Sausage

So, we have a podcast. We want to promote it. A social media strategy was in order, and we figured why not give you, our listeners, an inside look at its development. Step 1 was to meet with drew Wallace, Hacks and Flacks alumnus (Episode 2) and digital marketing guru. On this episode, you'll hear our first conversation with drew, as we work with him to identify our audience, brainstorm content for our target social platforms, and assign metrics. We also experimented with live broadcasting through Periscope and Google Hangouts on Air, and even posed for our first Hacks and Flacks Instagram pictures. Be sure to check out our new Hacks and Flacks accounts on Facebook, Twitter and Instagram. We'll have drew on again in three months to update our progress. Follow drew on Twitter: @anotherdrew Follow drew on Medium: Medium.com/@anotherdrew Follow Hacks and Flacks on Twitter: @hacksflacks Follow Manny and Jim on Twitter: @zmveiga and @JW_Young Follow March Communications on Twitter: @marchpr Visit the M+PR Nonsense blog: MarchPR.com/blog Show Notes: How This Marketer is Preparing to Create a Social Strategy Live (Medium.com/@anotherdrew) We Live Podcasted a Social Media Strategy. Here How it Went (Medium.com/@zmveiga) Subscribe to Hacks and Flacks on iTunesStitcher or Podbay today. The show's music is provided by Job Creators. Check them out at JobCreatorsBand.com!

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