Interview: Lee Jacobson of Apmetrix on When to Stop “Powering Through” and Pivot

Lee Jacobson, CEO of Apmetrix, talked with us about getting past the “power through it” mentality and opening yourself up to pivoting. By trusting in and listing to the data you collect you can follow various paths to revenue. He also talked about their method of lead-scoring so they can make the most of their sales cycle.

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