Episode #006: Jonah Berger, New York Times Best-Selling Author of Contagious: Why Things Catch On

Jonah Berger is a business writer and professor of marketing at the University of Pennsylvania’s Wharton School of Business. He is the author of the New York Times best-selling book Contagious: Why Things Catch On, and you and I get to learn from him this week. Click to Listen [spp-player] In this episode, Jonah lays out […]