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Pay. Per. Click. PPC advertising gets you in front of your audience instantly, with one caveat: you have to know how to use it effectively. Tune into SEO Podcast 377 and let Charles and Chris give you the 7 Reasons to Use Pay-Per-Click Ads. Check out the podcast video, memes, transcript and more: https://www.ewebresults.com/seo-podcast-archive/7-reasons-use-pay-per-click-ads The article this week is "7 Powerful Benefits of Using PPC Advertising" by Corey Morris over at Search Engine Journal.