Imagine It Forward with Beth Comstock

Beth Comstock is the Author of Imagine It Forward: Courage, Creativity and the Power of Change and Former General Electric CMO and Vice Chair. In this interview, Chad and Beth discuss how to stop tribalism in your business, developing better frameworks for creativity and the writing process behind Beth’s new book Imagine It Forward. To view the full show notes and more, go to The Mission publishes the #1 newsletter for accelerated learning. Learn from the best and brightest by joining our community at The Mission creates custom media for world-class companies. To connect with our team of creatives, please reach us at

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