In this episode of the Next 90, Nick discusses why he stands his ground with what he shared during his last podcast; paying the price. You aren't going to get anything in this world that you do not ask for and it is a standard for himself that he is unwilling to negotiate on. He feels that $15,000 for his coaching fee is the standard that he has set for himself; you are getting exactly what standard you have set for yourself and what you tolerate in life.