The Savvy Musician Show
The Savvy Musician Show
Leah McHenry
87K in One Month, Pt. 2 - SMS023
28 minutes Posted Sep 24, 2018 at 12:00 am.
Creating a Need   09:34 - The 5 Calendars 17:20 - Observations 25:00 - Delegation
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Show notes
Leah just completed a wildly successful crowdfunding campaign. The campaign exceeded it's $50K goal by $37K.  In this episode Leah continues to break down how she raised 87K in a month, why this campaign was different than previous campaigns and how she organized the campaign to make it as effective as possible.Important Things to Remember- When someone wants a product, they feel like they need it. - Remember the 5 Calendar phases. - You don’t have a launch day, you have a launch month. - Use Google Sheets and Airtable to keep you organized. - Make sure someone takes ownership of each task. - Pick a platform with a clean mobile experience.   Revisit the Highlights 03:12 - Creating a Need   09:34 - The 5 Calendars 17:20 - Observations 25:00 - Delegation