The Ford F-series has taken over America. The company sells a truck about every 30 seconds in America, for an average of $46,000. But if you imagine that everyone driving a pickup truck is working construction or running a farm, guess again.
Who's buying, who's driving, and where is the industry headed?
Want to support 1A? Give to your local public radio station and subscribe to our podcast. Have questions? Email the show at firstname.lastname@example.org and find us on Twitter @1a.