Longevity is the key. So the question is, how do you attain that in the music industry? Well, our guest Jake One might have a few ideas. 15+ years in the game. Platinum records. Platinum singles. Grammy nominations. All while staying completely true and consistent with his sound. This is the same guy that produced "Three Kings" (Jay Z, Rick Ross, Dr Dre) "Rock Co.Kane Flow" (De La Soul) "Furthest Thing" (Drake). I mean, we can go on forever. The catalog is crazy, but the stories behind them are even crazier. Another one for the books.