Who you do business with says a lot about who you are and what you believe. An endorsement of a company or product is also an endorsement of the culture and values surrounding that company or product. Baca and JT unpack what moves them to want to engage in business with other people, and how some of these values apply to relationships with your employees as well.ResourcesCoffee: https://catandcloud.com/products/subscriptionNever Split The Difference by Chris Voss: https://amzn.to/2HeiqtUHoly Kakow. Chocolate For Your Cafe: https://holykakow.com/wholesale/San Franciscan. Roasters That Work: https://www.sanfranroaster.com/JT on the Gram: https://www.instagram.com/jared_truby/Baca's YouTube: https://www.youtube.com/realchrisbacaBaca on the Gram:https://www.instagram.com/realchrisbaca/If you love it here a rating and review on iTunes or your podcast player of choice would mean the world to us. If reviewing sounds annoying, sharing with someone you care about also takes us to happy-town and allows us to help more people. We appreciate you.