Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing Tips
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The Number 1 Reason People Don't Buy From Your Site | Ep. #718
5 minutes Posted Jul 19, 2018 at 3:00 am.
] Today’s Topic: The Number 1 Reason People Don't Buy From Your Site
] 95-99% of visitors will not convert and this happens because your website is pitching too much and you are not answering objections. [01:23] If you don’t answer people’s objections, you are not going to increase your conversion rate. [01:36] Google Russell Brunson/Grant Cardone 10X speech. [01:45] As they pitch, they talk through objections. [02:32] This pitch created a buying frenzy. [02:48] Pamphlets were also put under people’s seats. [02:57] At Crazy Egg, they ended up hiring a company called Conversion Rate Experts. [03:06] They had an amazing consultant, John Jack. [03:22] John suggested they answer objections on their site; they followed his advice and conversion rates went up. [03:35] If you are not sure how to answer objections, survey your customers. [03:52] Look for the most common responses. [04:10] Crazy Egg has objection handling on their pricing page, checkout page, etc. [04:40] That’s it for today! [04:42] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.
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In episode #718, Eric and Neil discuss the reason people don’t buy from your site. Tune in to hear what could be blocking your conversions. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Number 1 Reason People Don't Buy From Your Site
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00:52] 95-99% of visitors will not convert and this happens because your website is pitching too much and you are not answering objections. [01:23] If you don’t answer people’s objections, you are not going to increase your conversion rate. [01:36] Google Russell Brunson/Grant Cardone 10X speech. [01:45] As they pitch, they talk through objections. [02:32] This pitch created a buying frenzy. [02:48] Pamphlets were also put under people’s seats. [02:57] At Crazy Egg, they ended up hiring a company called Conversion Rate Experts. [03:06] They had an amazing consultant, John Jack. [03:22] John suggested they answer objections on their site; they followed his advice and conversion rates went up. [03:35] If you are not sure how to answer objections, survey your customers. [03:52] Look for the most common responses. [04:10] Crazy Egg has objection handling on their pricing page, checkout page, etc. [04:40] That’s it for today! [04:42] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.