Justin Lapriore runs LetsMakeMedia, a modern digital video production company showcasing the art of craft through short films. LetsMakeMedia forges short documentary style films with an easily recognizable style, capturing automobiles, music, food and drink, as well as the artists/craftsmen and women who create and maintain these arts. But it is the automobile which is closest to Justin’s heart, and his fascination undoubtedly started as a toddler with post-bath hair drying rides in his father’s 289 Shelby Cobra.